The snail mucin is also the only skincare item listed by FIFTHLINYOUNG-4. CORSX didn’t immediately respond to a request for comment. “The new store is offering discounts during events.” The seller didn’t respond to questions about why the product says it is manufactured in China. “Dear, yes, it is genuine,” the seller said in a message on TikTok. The TikTok seller also says the product is manufactured in China, when COSRX products say on the packaging that they are made in Korea.
The most prominent section is for “Today’s Deals.” On the feed seen by Bloomberg, the top promoted product was a snail mucin-based face serum which has recently gone viral on the app: a COSRX-brand Advanced Snail 96 Mucin Power Essence. The seller, listed as FIFTHLINYOUNG-4, advertised the serum for for $7.99, down from $39, but neither number aligns with the $25 price the brand COSRX offers on its website. TikTok didn’t immediately respond to a request for comment. Misspelled brand names and implausible prices on many of the listings raise red flags for potential counterfeit sales. Categories and sub-categories of products are filled with overwhelming choice: The Home & Kitchen section shows a 37-cent-mini-car trash can next to a $16 four-foot computer desk and a $8.43 three-piece polyester satin sheet set. Instead, Shop is plagued by the same problems with a free-for-all marketplace that Amazon has faced. But the early version of the experience shows no evidence of the ultra-personalized algorithm TikTok is known for in its video feed, which has been key to its success in capturing users’ attention. to sell a target of $20 billion in merchandise this year, Bloomberg has reported. The effort has been discussed internally as a “community commerce” effort, according to people familiar with the matter, meaning it’s meant to capitalize on the app’s potential to bring people together through their niche interests.
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